Wednesday, August 09, 2017

Epic Launches a Series of New England-Style IPA

From Epic - It’s true! We have a new series of New England-style IPAs coming your way in August. These juicy, hazy, hop bombs are packed to the brim with flavor. In fact, we’ve been downright irresponsible when it comes to hop utilization. Our brewers have been experimenting with everything from lupulin powder, to massive hop backs, exploring the flavor synergies of fermentation hopping, and literally cramming in more dry hops then our tanks can even hold. Through months of R&D and long nights cleaning out the clogged heat exchanger we’ve developed several different recipes - because our approach to the New England-Style is simple: more is better!

The series will launch in 12oz cans and on draft across our entire distribution footprint. Each release will have its own code name

The first cans will begin packing the middle of August before being rushed to distribution. We are optimizing batch sizes and distributor orders so the beer hits shelves as fresh as possible. Keep your eye peeled these beers may come and go as we brew to meet demand. Follow us on social media for updates and new recipe releases.
and rotate recipes every 2-3 months. See the side of the can for indicators about each new recipe. Our first release goes by Citralush and its over-the-top use of late addition Citra and Mosaic hops gives the beer huge notes of sweet tropical fruit, citrus, and a very subtle touch of Colorado dankness.

Cheers!

1 comment:

George Schroeder said...

Whoa for a second I thought it was Friday!!!🍻